The Confidence Office has launched Botswana’s very first Good Radio Awards which are aimed at celebrating broadcasters in the country. The Confidence Office is new organisation that deals with public relations, events, talent management, life coaching and public speaking. They are launching the event as their first signature activity. The company, which has partnered with Virgin Brew, will host the awards on October 28, 2017. The founder of Confidence Office Jazelle Kebakile said through the Good Radio Project they aim to celebrate the best radio personalities, share what constitutes excellent radio practices, encourage innovation amongst the youth through competition and show Batswana what it takes to create a radio show. She said in the first year they will offer awards for best radio station, best presenter, best news reader, best sports reader, best show and lifetime achievement award. Nominations will be accepted from all the radio stations in Botswana. “The public will vote through short message service for their favourite personalities and a panel of judges will in addition adjudicate to determine the winner in each category,” she said.
Kebakile said this is also to celebrate how the radio broadcasting industry has created many careers, household names and continues to be the main platform. “I am very happy to finally see radio talent being celebrated in Botswana because radio is very close to my heart and it is exciting because listeners get to play a powerful role in this celebration,” she said. ViB Mobile CEO Leroy Monaheng said as Virgin Brew they are thrilled to be part of the Good Radio Awards Project because the initiative creates a platform where they can secure the future of the radio industry by rewarding excellence and motivating the constant and consistence raising of standards. Project Coordinator Tammi McAllister said creative industries are powered by fresh thinkers and innovators that can make a real impact in the economy if given the necessary support system. “It is therefore crucial that we encourage talent to seek out careers in the creative industry and that we develop platforms to award outstanding performance,” said McAllister.