The Pink Couch Online Talk show was officially launched on the 30th November 2018. Assistant Minister of Youth Empowerment, Sport and Culture Development Philip Makgalemele officially launched the online talk show and applauded the Founder and Host of the Pink Couch Online Talk show Lizzy Maila for the great initiative. Makgalemele further said that there are numerous marketing opportunities that can be realized from the online TV talk show. This is due to the fact that most young Batswana have access to internet and smartphones.
“Young people are yearning for new voices and platforms to tell the Botswana story as we are living in the golden age of technology and communication. Therefore, the entry of new players like Pink Couch online Tv Show is an exciting development,’’ said Makgalemele
The Pink Couch Online talk show Host Lizzy Maila said that the Online talk show in contrast with traditional media is , to reach the global market and stay current and offer affordable advertising rates to all interested Organizations that want to expand their brand globally. She further said Botswana online Media based channels are slowly catching up with upcoming trends, technology .The mainstream society has always been accustomed to traditional Print and broadcasting media, now online media is the future.
“Lastly the show will be streaming online on YouTube, Facebook, Instagram and on our Website e.t.c, every week on Wednesdays for 30mins, as of January 2019,we are looking forward to be welcomed into your business world, personal world, Entertainment World, cultural world to cover and share your stories to the world,” said Maila.